Leverage the Power of LinkedIn to Find Your Next Job

LinkedIn isn’t just an online CV anymore — it’s the global stage where careers are launched, deals are made, and opportunities are waiting. In 2025, if you're job hunting and not leveraging LinkedIn properly, you're leaving opportunities on the table.

Here are seven practical, no-fluff tips to help you take control of your LinkedIn presence and get noticed by the right people - whether you're applying for jobs, pivoting careers, or looking to work overseas.

1. Ditch the job title headline

Most users list their current role as their headline (e.g. English Teacher at X School). Instead, treat your headline like a personal brand statement:
Helping learners thrive through engaging, global English education | Open to roles worldwide

It shows what you do and what you're aiming for — perfect for attracting recruiters.

2. Your profile photo shouldn’t be an afterthought

It’s 2025 — blurry holiday pics or stiff passport photos won’t cut it. Use a high-quality, professional headshot with good lighting and a simple background. You don’t need a studio; just natural light and a calm space.

3. Create a killer ‘About’ section

This is your elevator pitch. In three to four short paragraphs, tell your story:

• Who you are professionally

• What drives you

• Your recent achievements

• What you're looking for next

Use clear language and break up text to make it easy to scan.

4. Build a real network — not just a contact list

Don’t just add people. Start conversations. Comment on posts. Send follow-ups when you connect. Building a quality network means engaging, not lurking.

Bonus: Connect with people in the countries or industries you want to move into.

5. Use keywords strategically

Think of LinkedIn as a search engine. Recruiters search terms like `TEFL certified', `online English teacher', or `curriculum development'.
Put relevant keywords in your headline, About section, and experience bullet points so you show up in searches.

6. Be active weekly (not just when you're job hunting)

The algorithm rewards consistency. Try this weekly routine:

• Comment on two posts

• Share one interesting article or insight

• Connect with three people in your target field

It takes ten to fifteen minutes and keeps your profile visible.

7. Follow and research companies

Follow organisations you're interested in. You'll be the first to see job openings, company news, and industry trends — plus, it shows up on your profile that you're paying attention.

Pro tip: Send a short message to a current employee asking for advice. Most people are happy to help.

This is your moment. Whether you're going remote, switching fields, or thinking about working abroad, LinkedIn is your most valuable tool — if you know how to use it.